Copyright · Usage · Licensing
Each photograph carries a small, deliberately faint copyright mark. It is there quietly, so the picture stays the picture, while making clear that the work is protected. Below is how images may be used, and what to do if you would like to use them commercially.
01 · Ownership
Every photograph made by Firefly Photograffi is an original artistic work. Under the Copyright, Designs and Patents Act 1988, copyright is owned by the photographer from the moment the shutter is pressed and is retained at all times, including after images are delivered to a client.
02 · Personal use
Clients receive a personal, non-commercial licence: printing images for the home, sharing them with family and friends, and posting them on personal social media accounts with a credit to Firefly Photograffi. Please keep files as delivered, without cropping out or removing the copyright mark.
03 · Commercial use
Any use of an image to promote a business, product, service or venue, including advertising, brochures, websites, sponsored posts, editorial features, stock libraries or resale, requires prior written consent and a separate commercial licence. Licence fees are quoted per image, per use and per duration.
04 · Alterations
Photographs may not be altered, re-edited, filtered, cropped for commercial layout, or used to train artificial intelligence or machine-learning systems without written permission. The moral right to be identified as the author of the work is asserted.
05 · Unlicensed use
Unauthorised commercial use is an infringement of copyright. Where an image is used without prior consent, an invoice will be raised at the standard commercial rate, and retrospective use is charged at a higher rate to reflect the unlicensed period. Persistent or large-scale infringement may be pursued through legal channels.
06 · Requesting a licence
Licensing is genuinely welcome and usually straightforward. Send a note describing the images you would like, where they will appear and for how long, and a quote will follow with the terms set out clearly before anything is published.
To request permission or a quote, email firefly.photograffi@outlook.com or send a message through the contact page.
